Seasons Change: Two New Lick Mat Recipes With Green Veggies
Seasons Change: Two New Lick Mat Recipes With Green Veggies

Now that the days are getting longer and warmer and my dogs are spending more time on walks, I find that I’m using their Lick Mats differently. In the winter—particularly the bitterly cold one we just had—the Lick Mats were a substitute for the lack of enr...

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Minimal Spaces
Minimal Spaces

I started this brand because I wanted the products I use each and every day for my dogs to be as beautiful as anything else I’d choose for my home. And for me, the most beautiful design is minimal—pieces that do their job brilliantly, have clean lines and ...

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I’m Not Planning to Raise Prices Due to Tariffs. Here’s Why.
I’m Not Planning to Raise Prices Due to Tariffs. Here’s Why.

As a very small brand that is just getting start...

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A dark gray silicone slow feeder filled with pureed broccoli, ham baby food and dried turkey treats
Dogs Days of Winter: Lick Mat + Slow Feeder Recipes

We officially have cabin fever here at Minimal Animal HQ. A serious cold-weather streak has limited Rolly’s outdoor activities to strictly business. With the forecast not looking better anytime soon, I’m prepping Lick Mat and Slow Fe...

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An arrangement of shredded chicken, cheerios, carrot slices, cucumber slices, boiled egg, yogurt, broccoli, brown rice and pumpkin puree on a wooden background
Tip: Foods That Most Cats and Dogs Can Eat

Looking for foods to use in enrichment activities or to supplement your pet’s diet? These lists of options, for dogs and for cats, is pulled from recommendations provided by the ASPCA, Chewy and Purina. However, you should always introduce n...

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An arrangement of coffee beans, red grapes, lemon slices, walnuts, chocolate bar, mushrooms and avocado on a wooden background
Tip: Foods That Are Toxic or Dangerous for Pets

This is an incomplete list of foods you should avoid feeding your pets, as commonly recommended by organizations like the ASPCA, the Humane Society of the United States and the U.S. Food & Drug Administration. You ...

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A white silicone lick mat filled with cottage cheese and treat crumbs
The Quickest Lick Mat Tricks for Dogs

Sometimes, I need to get out the door quickly. In these moments, I’m just using The Lick Mat to interest Rolly enough so that he won’t panic when I leave. Even a frozen Lick Mat is too challenging to hold his attention when he's anxious. My formula for a fast-and-easy Lick ...

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A green silicone lick mat sitting under a stream of water in a stainless steel sink
Tip: Easy Lick Mat Cleaning

Both the Lick Mat and the Slow Feeder are made of dishwasher-safe silicone, so cleaning is automatically easy. But if your pets are, like mine, just a little too pampered to bother cleaning every last morsel from the Lick Mat’s nooks and crannies, here’s a method that makes...

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A Tokinese cat licking a white silicone lick mat with tuna resting in a cream and black porcelain dish
Why Use a Lick Mat? Cats

As an enrichment activity, a Lick Mat can be a way to supplement your pet's diet with new and interesting treats, or it can simply give them something fun to do (think soduko for kitties). Slower Eating A Lick Mat keeps your cat from eating to...

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Behind the Design
Behind the Design

I didn’t set out to start a business, only to address a hitch in my routine. I wanted a lick mat (an essential tool for my anxious dog) that I could stand to have around. As with anything I use on the daily, I was determined to hunt down a design that was a positive additio...

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